Style

Italian Style

Lo Stile Italiano

Fashion, design, and the art of living beautifully

Where centuries of craftsmanship meet contemporary elegance.

Fashion & Personal Style

Italian elegance from runway to wardrobe

Fashion

Moda

Haute couture, ready-to-wear, and the evolution of Italian fashion

Designers

Stilisti

Profiles of legendary Italian fashion designers

Fragrances

Profumi

Italian perfume houses and signature scents

Italian Automotive

The world's most coveted supercars and motorcycles

Cars

Automobili

Ferrari, Lamborghini, Maserati, and the art of Italian motoring

Luxury & Living

Italian craftsmanship for the discerning collector

Brands

Marchi

Legendary Italian luxury brands and their heritage

Products

Prodotti

Curated Italian luxury products and craftsmanship

Where to Shop

Find authentic Italian luxury across Italy

Shopping Guides

Guide allo Shopping

Where to shop for authentic Italian luxury

Outlet Malls

Made in Italy

"Made in Italy" is more than a label. It’s a promise of quality, craftsmanship, and attention to detail. From leather goods crafted in Florence to supercars assembled in Maranello, Italian products represent the highest standards of excellence.

Meet the Masters

Explore More

Continue your Italian journey

Italian Art

The artistic heritage that inspires Italian design

Visit Milan

Italy's fashion and design capital

Fashion Week & Events

Milan Fashion Week, Salone del Mobile, and more