At Via San Massimo 12A, Tonatto’s Turin gallery is also the setting for Crea il tuo profumo, a guided route from an olfactory library to a personal formula.
The gallery in Turin
A guided fragrance process
Crea il tuo profumo is Tonatto’s guided creative format at the perfumer’s atelier. Diletta or Margherita leads the process, starting with each participant’s memories and scent preferences to develop a personal formula.2
From essences to an olfactory portrait
Tonatto’s olfattoteca holds hundreds of essences; the maison characterizes them as rare, local and exotic. The process ends with a 100 ml trial of the participant’s olfactory portrait.2
A gallery visit differs from composing a perfume
Tonatto’s Via San Massimo gallery and its “Crea il tuo profumo” format are related but not identical. The format guides participants through notes toward a personal formula, while a gallery visit can be about the house’s finished fragrances. Decide which question matters before booking. Neither a written note pyramid nor a promotional photograph establishes how a custom composition will smell on a particular person, and duration or price must come from current booking terms.2
- Gallery: ask about current finished-fragrance access.
- Creative format: confirm booking, duration, scope and take-home result.
- Limit: do not promise a particular scent outcome.
