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Your guide to spotting genuine items
Learn how to identify authentic Etro products and protect yourself from counterfeits. Essential knowledge for any luxury purchase.
Protecting your investment in Italian luxury
Counterfeiting is a significant problem in the luxury market. Fake Etro products not only represent a financial loss but also lack the quality, craftsmanship, and durability that make authentic Italian luxury worthwhile.
This guide provides essential information for verifying the authenticity of Etro items, whether you're buying new, vintage, or pre-owned pieces.
Step-by-step verification process
The safest way to ensure authenticity is to purchase from official Etro stores, the brand's website, or authorized retailers.
Authentic Etro products use premium materials that look, feel, and even smell different from counterfeits.
Italian luxury is defined by meticulous attention to detail. Every stitch, seam, and finish reflects this commitment.
Authentic Etro products come with proper documentation, including authenticity cards, serial numbers, and dust bags.
When in doubt, get expert verification
This guide provides general information about authenticating luxury goods. It is not a substitute for professional authentication services. When making significant purchases, we recommend consulting with authentication experts or purchasing from verified sources.
Trusted sources for genuine products