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Stilisti Italiani
The visionaries who made Italy the capital of global fashion
From the ateliers of Rome to the showrooms of Milan, Italian designers have shaped global fashion for over a century. Discover the visionaries who made 'Made in Italy' synonymous with luxury.
Where Italian style is made
Fashion Capital
Key Brands
Event: Milan Fashion Week
Leather & Craft
Key Brands
Event: Pitti Uomo
Haute Couture
Key Brands
Event: AltaRoma
Artisan Textiles
Key Brands
Event: Biennale Fashion
Italian excellence in every field
• Valentino
• Armani Privé
• Fendi Couture
• Gucci
• Prada
• Versace
• Dolce & Gabbana
• Max Mara
The evolution of Italian style
First Florentine fashion shows establish Italy as a fashion capital
Valentino opens in Rome, Italian elegance captures Hollywood
Armani, Versace emerge; Milan becomes fashion capital
Italian designers define the decade's bold silhouettes
Prada's intellectual style contrasts with Versace glamour
The next generation
Womenswear
Known for: Bold colors, pleats
Streetwear
Known for: Wings motif, club culture
Womenswear
Known for: Sustainable luxury
Womenswear
Known for: Sardinian heritage, embroidery
Contemporary
Known for: Color, prints, youth
Streetwear
Known for: Pop culture, irony
From Milan's fashion week to Florence's leather workshops, discover where to shop, what to see, and how to experience Made in Italy firsthand.
• Bottega Veneta
• Furla
• Coccinelle
• Bric's
• Salvatore Ferragamo
• Tod's
• Sergio Rossi
• Giuseppe Zanotti
• René Caovilla
• Luxottica (Ray-Ban, Oakley)
• Safilo
• Marcolin
• Bulgari
• Pomellato
• Buccellati
• Damiani
Italian brands become global luxury empires
New creative talent reshapes historic houses
Italian fashion embraces sustainable practices